Elena Perminova — UX Researcher

How can UX solutions be tested quickly?

I introduced unmoderated UX testing to the product team and built a process that designers and product managers adopted.

How does gamification affect neurofeedback training?

I compared two scenarios – with and without gamification. I assessed the differences using EEG data and subjective workload ratings.

How do we choose what to watch?

I studied how people choose what to watch: what influences the decision, why choosing takes so long, and how mood, context, and recommendations shape the choice.

What could make Russky Island a destination?

I studied what life on the island is like and what it lacks. Field research and interviews shaped the concept for developing the area.

What gets in the way of starting to save?

I conducted in‑depth interviews about financial planning and used JTBD to understand what helps people move from wanting to save to taking the first step.